Lighting, Floor and set plan
Camera Test
Another reason for a camera test is to make sure they are easy to work with. In this sence I mean if they follow directions well. If they appear awquard to instructions then you maybe should consider replacing them. With pop videos you want to make sure you actors appear as comfortable as possible. If the actors look umcomfortable and awquard on camera then this will reflect in how the audience feels about your video.
We decided to choose our cast becuase they fit the part of looking swet and inocent, very free and lighthearted. We choose our cast to look like this becuase we felt it fitted with the music and lyrics well.
For our camera test we recorded our cast talking and all angles of them(front, side and back) this was to make sure that they appeared how we needed at all angles.
Storyboard
The storyboard is the next step in pre-production. It helps us to build upon the timeline and elaborate the visuals. A storyboard is a much more specific way of placing element in time with the song. storyboards are used to visualise the images that will appear on the screen. you work out the types of shot, the angle, the camera movement, the mise en shape, the colours and shape, anything and everything.
Storyboards is where the real work happens. Storyboards are much cheaper to experiment with, to try things out than messing about on the day of filming. A piece of paper and a pencil and a storyboard artist, cost a lot less per day then the millions that would be spent on a movie.
Pop videos are just the same. You work out all the shots on the story board before you even begin to start filming. you spot the mistake, the things that don't work and put them right in the storyboard before you film. It is a bit like creating a puzzle or a plan, which you shoot to and complete the puzzle in the editing process.
In our story board, we have close up of typical girly activities that would be expected to be seen at a teenage sleepover, this is at the begining of our pop videos to establish the setting and what is going on.



Timeline

So if a line of a song is seven seconds you need to cut on the beat and then find a picture of something that you can hold for seven seconds, this is where a timeline will come in use because you will be able to link these together. Doing the timeline and story board has helped us decide what shots we needed and what we wanted to get across to our audience most. In our case, we have decided that we need more close up shots of the band, for two reasons, firstly, the band is more asthetically pleasing than the OAP faces and secondly because they are the main protagonist and are the ones who are singing the song. From the timeline we move to the storyboard and attached are some examples of the timeline.
POP VIDEO : La La La YOUR GROUP: Alex and Gina PAGE NO.1
WORDS or MUSIC ………………….. | TIME | PERFORMANCE ….. | NARRATIVE…………… | IMAGES |
‘la la la la “ | 16s (9-25) | 3 OAP women on abed having a pollow fight feathers fly out of pillows | ||
Make yourself free, make yourself grow Come on up into the attic - come and see the glow A pretty idiot is kissing everyone she doesn't know And the pigs are eating popcorn, selling tickets to the show. | 15 (25-40) | twin girls on keyboard, one singing, one playing the synth both siging, feathers fall down | ||
Give yourself away, feel the wind blow We're watching movies on the ceiling, all the artists we know If there's someone you don't like you don't have to say hello | 12s 40-52 | Women dance on the bed in pjs, eating popcorn, sweets, painting nails pampering each other | ||
Come on, come on Come on, come on Take yourself out, hit the tambourine We have loaded up your eyes and fed you tangerines | 10s 1.10 – 1.20 | Old couple on first date, man yawn and puts arm around woman. | ||
If you open up your box you will find a time machine If you try to find a scratch there'll be no signs of where you have been. | 10 s 1.20-1.30 | The twin girls parfroming on cinema prjection screen | ||
Give yourself up, make yourself sing Don't tell us that you can't - You need a sampling? | 6 sec 1.30- 1.36 | Man feed woman some popcorn nervously. Still in cinema. | ||
Da da da da-da-da-da-da Da da-da da da-da-da-da-da dadada... | 9s 1.36-1.45 | The twin girls parfroming on cinema prjection screen, cu then cuts to being in studio, previous setting | ||
La la la la La-la-la-la-la La la la La-la-la-la-la La la la La-la-la-la-la Come on, come on Come on, come on | 15s 1.45- 2.00 | cu then cuts to being in studio, previous setting | ||
Trupet solo | 18s 2.00-2.18 | CU of bingo machine, bingo setting woman shouts bingo | ||
backgroundmusic | 7s 2.18-2.25 | The dancing and playing the chimes to the music. | ||
Background music and la la la la la | 15 sec 2.25-2.40 | Woman slow mo, celebatory dance and everyone then joins in. | ||
La la la la la | 8 s 2.40- 2.48 | The twin girls parfroming with everybody | ||
La la la la la | 16s 2.48-3.04 | everyone then joins in, with the dance. | ||
Gong | 19s 3.04-3.07 | Girls final scene |
Shapes and Lines

On the other hand, id an interview is set n a setting with lots of harsh lines or jagged lines, this will often give off a negative impression. Especially as jagged lines have connotations with knives. It is often the case that virtical lines imply prison bars, this is used in films to hint to the audience.

Colours
| Color | Meaning |
| RED: | warmth, love, anger, danger, boldness, excitement, speed, strength, determination, desire, courage |
| ORANGE: | cheerfulness, low cost, affordability, enthusiasm, stimulation, creativity |
| YELLOW: | attention-grabbing, comfort, liveliness, cowardliness, hunger, optimism, overwhelm, Summer, comfort, liveliness, intellect, happiness, energy |
| GREEN: | durability, reliability, environmental, luxurious, optimism, well-being, nature, calm, relaxation, Spring, safety, honesty, optimism, harmony, freshness |
| BLUE: | peace, professionalism, loyalty, reliability, honor, melancholia, boredom, coldness, Winter, depth, stability, professionalism, honor, trust |
| PURPLE: | power, royalty, nobility, elegance, sophistication, artificial, luxury, mystery, royalty, elegance, magic |
| GRAY: | conservatism, traditionalism, intelligence, serious, dull, uninteresting |
| BROWN: | relaxing, confident, casual, reassuring, nature, earthy, solid, reliable, genuine, Autumn, endurance |
| BLACK: | Elegance, sophistication, formality, power, strength, illegality, depression, morbidity, night |
| WHITE: | Cleanliness, purity, newness, virginity, peace, innocence, simplicity, sterility, snow |
This is something that we need to take into consideration when choosing certain aspects within out pop video. If we are going to portray a very rebelious band, then dressing them in blacks, reds and greys would be ideal.
Lighting
There are many different types of light that are used are used within the media industry. However, the lights that we most commonly use are whats known as 'blondes' which run on 2000watts and 'redheads' which are no where near as bright and use 400 watts.
The most well known lighting set up is the Three Point Lighting Technique. It is a standard method used in visual media such as video, film, still photography and computer-generated imagery. It is a simple but versatile system which forms the basis of most lighting.
FIll Light
The fill will usually be softer and less bright than the key. It will flood the set with light, this is done by opening the barn doors on the light. It is the main light that will light the whole set.
Key light
This is the secondary light and is usually placed on the opposite side of the fill light.This is the main light, that will light the subject. It is usually the strongest and has the most influence on the look of the scene. It is placed to one side of the camera/subject. The fill light is used to fill the shadows created by the key

Back Light
The background light is placed behind the person, on a high grid, or low to the ground. Unlike the other two lights, which light the foreground, it lights the background. This technique is used to eliminate shadows cast by foreground onto the background, or to draw more attention to the background. It also helps the camera give depth to the subject.
Camera position and angles
Camera positions and angles
The way a shot is composed can say a lot about the person in the shot. There are four main options, which should be taken into account when the shot is prepared.
Firstly there is the basic eye level straight on shot. This is the most common view, being the real-world angle that we are all used to and the way we perceive the world. It shows subjects, as we would expect to see them in real life. It is a fairly neutral shot, having said this can be a boring shot as it doesn’t offer the person any dimension and which can hint to the audience that perhaps this perhaps the person has a dull personality.

Secondly, there is the Low angle shot (looking up at the person). This is used to make the usually the interviewee appear arrogant, more powerfull or dominant. It shows the person in a good light and usually gives off a positive vibe. It is often used as the 'hero' shot as it can make a person appear like a heroin, someone you would look up to.

Thirdly there is a high angle shot (looking down on the person). This is often used in television. This has the effect of diminishing the subject, making them appear less powerful, less significant or even submissive.

Aswell as the hight of the shot the angle can also help make a person appear differently. The standard angle that is often used a lot in documentaries, television and news is 32 degrees. This helps gives the person depth as it allow the audience to see more of the facial profile and make the shot seem more 3D.
